Waking Brands is led by Zeynep Adekunle. An innovator and conscious marketer, she has 8+ years of experience cultivating creativity for audience loyalty, strategizing revenue-driven plans, positioning brands, products, and services, and developing market and revenue growth opportunities. She has successfully managed multiple large-scale projects simultaneously, led teams and transferred skills across industries.

Zeynep has worked with global brands such as Renault, Intel, Nestle and Maybelline NY – all before graduating from university! She has since worked with some of the most innovative businesses in the world, from Telecommunications and IoT to Biotechnology and Artificial Intelligence.

Zeynep also has experience in developing programs across multiple continents: North America, Europe and Middle East.